Social Media Marketing
Brown vs. Coakley: a lesson in Generations and Marketing in the Networked Era
Political pundits were ablaze over the weekend dissecting the special election held in Massachusetts last week, where at first glance it seemed an outsider...
Six Essential Social Media Tools For Business Success
1. Your Own Blog RSS feeds are the proverbial backbone of the Social Web. You can only benefit from the exposure in the many RSS feed directories on the...
Measuring Social Media Marketing ROI
In business, can social media marketing be measured? If it can, how do you go about measuring the return on investment (ROI)? One important thing to remember...
Marketing Must Dos For 2010
Before we get into 2010, let’s review what the Have More Clients predictions were for 2009: Prediction 1: Get a Twitter Account Well, it was said...
Are You Connecting–Or Just Broadcasting?
Social media may be the buzz term right now-it will be something else next year. It’s all just a synonym for connections and relationships. I hear...
Social Media Marketing – Why You Need to Establish Your Brand in Web 2.0
Author: Doug Firebaugh Why Brand in social media? You probably have asked this question before. Or maybe twice. I know I did several years ago-until the...
Using Social Media For Your Physician Practice
Author: David Ledoux No one likes going to see the doctor, but when the doctor in question is my friend Thomas, you almost want to make an exception. Thomas...
Social CRM: The Start of Social Selling-Learn it!
A head Web-Strategist Jeremiah Owyang of Forrester Research has brought up the idea of Twitter being used as a Social CRM out of the many things it could...
Search Engine Optimization Using Social Media Optimization
By Allen Thomason Social media optimization is a great derivative of search engine optimization that offers integrating changes to websites and blogs immediately...
What People Aren’t Saying About Social Media
By Jennifer Horowitz Social Media, Social Networking, Leveraging Web 2.0 – it’s known by many names and it’s all the rage! Let me start...
Social Media Marketing
Brown vs. Coakley: a lesson in Generations and Marketing in the Networked Era
Political pundits were ablaze over the weekend dissecting the special election held in Massachusetts last week, where at first glance it seemed an outsider republican ousted the democratic front runner for the legendary Ted Kennedy’s vacant Senate seat. I say the early headlines reflected a preliminary analysis, because it seems the democratic candidate Martha Coakley may never have really been the front runner, and once again an institution was out of touch with its audience.
Six Essential Social Media Tools For Business Success
1. Your Own Blog
RSS feeds are the proverbial backbone of the Social Web. You can only benefit from the exposure in the many RSS feed directories on the Web if you have your own RSS feed to publish on it. The easiest way to have your own RSS feed is to start a blog.
Measuring Social Media Marketing ROI
In business, can social media marketing be measured? If it can, how do you go about measuring the return on investment (ROI)? One important thing to remember is that the numbers are not the same for every company.