Mobile Marketing-Your Customer is Getting More Social and More Mobile
By Bill Rice
Samantha, a 24 year old young professional, is hustling through the airport on business. Her laptop is stowed, she isn’t browsing a magazine or newspaper, and she is completely oblivious to advertising plastered on walls all around her. She is texting, Twittering, and browsing the Web on her cell phone.
Use Mobile Marketing and Social Media to Reinvigorate Your PR and Branding
By Bill Rice
Marketing is changing. Whether you buy into the 2.0 hoopla or not how you market your business to consumers is changing, and consumers are driving that change. Customers are not content to accept broadcast or interruption marketing anymore. They want direct access and interaction with your business.


